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eLearning Library: All Recorded Webinars

eLearning Library: All Recorded Webinars

Many On-Demand Learning Options for You

Welcome to the WBDC eLearning Classroom –
The Full Catalog

All Entrepreneurs

Here you will find all of our available eLearning webinars, organized by subject matter.
Need help finding what’s best for you? Give us a call at
(203) 353-1750 x111.

Business Basics

Business Plan Basics

Explore business Plan writing and the benefits of having a business plan.
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So You Want to Buy a Business?

Have you been approached about buying someone’s business? Considering purchasing a franchise? Exploring shifting from the role of employee to the role of owner?
This workshop is geared towards evaluating whether these opportunities are a good match and what considerations can help you gain confidence in your decisions.
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Business Strategy Refinement

Examine the motivations and aspirations that drive strategy for small business owners.
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Monetize Your Passion

Refine your ideas for side projects and passions, explore how to monetize these ventures and grow passion to profit and professional aims.
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Marketing & Sales

Branding for Your Small Business

Take a close look at what branding means for small businesses and how you can create a brand strategy that will set you apart from the competition.
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Email Marketing

Forever stuck on subject lines? Don’t know how to grow or segment your audience? Missing calls to action?
Learn the best practices you need for your email marketing strategy to succeed.
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Website Development: DIY or Hire a Pro?

Thinking of creating a website for your business and wondering if you should do it yourself or hire a professional? Explore the pros and cons of both options.
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Branding, Logos, and Taglines

As a small business owner, having a unique brand that differentiates you from your competition is very important, but how do you develop yours into one that tells the story of your company?  Learn the difference between a logo and a brand, and how taglines can help you communicate your promise to your customers.
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Marketing Foundations - Your Company's Story

Dive into the foundational aspects of developing a successful marketing approach for your business. Explore the importance of understanding your market, competitive analysis, telling your unique story and how to reach your target market. This series of short videos, averaging five to 10 minutes each, will lay the foundation for your marketing plan.
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How PR Can Help Your Business

Do you understand the difference between public relations, marketing, and advertising? Wonder how you can use public relations to grow your small business?
Join us to learn exactly what public relations is and how it can help your business.
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The ABC's of SEO

Learn about SEO, Keywords, SEO Ranking Factors, Google and Analytics and Google My Business.
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Accounting & Finance

Building Your B.A.I.L. Team - A is for Accountant

Accountants evaluate your financial statements and tax position to help further your company’s progress towards its goals. Explore how you can implement accounting practices for your business. This session will cover ways to build a relationship with your accounting professionals, provide the accountant’s view on working with your business, and engage tools for you to take action on improving your business story by the numbers
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Know Your Numbers

Learn common types and important considerations for financing a new business. This series of short videos, averaging five to 10 minutes each, covers topics such as Financing Options and Preparation, Accounting Applications, Revenue Models, Calculating Costs, Pricing and Profitability, Personal Credit, and QuickBooks Basics. Check back regularly for new additions.
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Building Your B.A.I.L. Team - B is for Banker

Bankers supply cash management, merchant processing, and other valuable services — not just someone you talk to when you need financing. Explore how you can implement best banking practices for your business.
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Money Tips to Help Women Thrive

The “M” word doesn’t have to raise fears every time you hear it. While you may feel you have a good grasp on the basics, more refined skills are helpful in learning to build a secure financial future. Join us for an interactive discussion and leave with an action plan that will help guide your financial future.
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Credit Score 101

Explore personal credit scores and the steps you can take to get your financial house in order. Whether you’re starting a business or already operating one, this session will help you understand the effects of personal finances on business finances, and give you practical tips for improving your credit score.
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Operations, HR, and Organization

Business Entity Types

Designed for aspiring entrepreneurs and early stage start-up businesses, this quick module delves into the top three considerations to evaluate as you set about determining your legal business structure.  Learn about the differences between a sole proprietorship, partnership, and corporation, and decide which is the best fit.
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Cyber Security

Think your business is too small to be concerned about cyber security? Think again! Typically, we only hear about data breaches at huge corporations, but the truth is most businesses that are hacked are small. Find out how you can tell if your business is vulnerable and get tips on how to make it more secure.
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Effective Delegation

This session covers ways to communicate expectation, engage your staff for growth, and tools for taking action for a more effective team. Invest time to consider how you and your team can work together to build professional and company impact.
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Child Care Business

Child Care Staff Compensation Plan
Geared toward eligible child care providers with program staff that are planning to apply for OEC’s Childcare Stabilization Funding.
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Tracking Grants / Funding Expenses
Learn the best way to track your grant expenses, classify them correctly and have access to up-to-date financial information. 
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OEC Stabilization Funding
Learn about the Office of Early Childhood’s newly opened stabilization funding for Connecticut child care providers.
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Strategies to Manage Your OEC Funds

Be prepared to leverage OEC stabilization funding in the most effective way for your business.
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