SEO Basics: How to Get Found on Google (eLearning)
Search Engine Optimization (SEO) is a mandatory marketing tactic if you want your website to be found on Google. SEO is complex and ever-changing, but you can easily understand the basics, and even a small amouint of SEO knowledge can make a big difference. Learn proven, repeatable best practices to help you drive target traffic […]
Promote & Prosper: Promote Your Business for Growth (eLearning)
Unlock the secrets to successful marketing promotions in this dynamic course designed for aspiring entrepreneurs that will drive sales. Meet WBDC’s Business Adviser, Joy Braddock, as she gives an overview ofthe powerful promotional strategies that includeemail marketing campaigns, content marketing, loyalty &refer-a-friend programs, community outreach and much morethat will help you elevate your brand and […]
Elevate Your Branding (eLearning)
“ElevateHER Branding – Strategies for Women on the Rise.” This class is tailored for startup female entrepreneurs ready to embark on a branding journey. Explore key facets of brand development, from defining your unique identity to seamless implementation and the art of evolving your brand while scaling. Don’t miss this opportunity to gain insights and […]
Negocio de Cuidado Infantil: Creciendo a través del marketing (eLearning en español)
Únete a la experta invitada Catherine Cardosa para una sesión diseñada específicamente para proveedores de cuidado infantil, tanto nuevos como establecidos, que buscan hacer crecer su negocio mediante la implementación de principios y tácticas de marketing fundamentales. Catherine hablará sobre formas de aumentar tu matrícula y crear lealtad en los clientes a través del uso […]
LinkedIn Personal Branding (eLearning)
LinkedIn – the world’s largest professional network – is an incredibly powerful tool for networking and careerevelopment. During this workshop, Career Coach Anne Ryan will share how to showcase your personal brand on LinkedIn. Follow along and leave the session with an updated LinkedIn profile! Run time: 47 minutes eLearning:This session is part of WBDC’s […]
Using Public Relations (PR) to Build Your Brand (eLearning)
How do we build and maintain strong relationships with our audiences? Through the use of a PR (public relations) communication strategy, you can build trust and credibility with your consumers. Learn how to craft compelling narratives, cultivate a positive brand image and build your amazing reputation. These strategies will help you increase customer loyalty, retention […]
Building an Effective Website (eLearning)
What has your website done for you lately? A website is more than pretty design and branding. It should clearly explain the value of your business, generate customer leads and make you money. WBDC Business Advisor Joy Braddock takes you through a step-by-step framework to help you build a SIMPLE but highly EFFECTIVE website. Learn […]
Child Care Business Essentials – Boosting Enrollment through Community Engagement (eLearning)
Do you want to increase your enrollment and be sure you remain full going forward? Want to learn how engaging with your community can impact enrollment? Join Linda Fecteau to discuss ways to engage with your community, boost enrollment, and ensure sustainability. Participants of this classwill walk away with at least ten ideas to engage […]
Intro to TikTok for Small Businesses (eLearning)
Ready to transform your business with TikTok? If yes, then this class is for you! In this electrifying class, we’ll teach you the ABCs of TikTok, how to go about creating eye-catching videos, how to use trends, TikTok Shop and more!Explore the potential to turn your TikTok presence into a revenue-generating machine for your small […]
Digital Marketing Strategies that Will Launch Your Brand (eLearning)
Digital marketing and social media are common terms that are widely used. Many businesses are looking at ways to implement and adopt digital marketing and social media – and feel they are “must dos” for success. However, for small businesses what is the value of digital marketing and social media? What is the right mix […]