Promote & Prosper: Promote Your Business for Growth (eLearning)
Unlock the secrets to successful marketing promotions in this dynamic course designed for aspiring entrepreneurs that will drive sales. Meet WBDC’s Business Adviser, Joy Braddock, as she gives an overview ofthe powerful promotional strategies that includeemail marketing campaigns, content marketing, loyalty &refer-a-friend programs, community outreach and much morethat will help you elevate your brand and […]
Pricing to Compete (eLearning)
Join WBDC’s Marketing Adviser, Joy Braddock, In this engaging one-hour class as you explore a variety of pricing strategies (for service or product-based businesses) to help you optimize profits while staying competitive. From cost-plus to value-based pricing, you’ll learn how to choose the right approach for your business and customer. The session will also also […]
Polish Your Presence: Managing Your Google Business Profile Like a Pro (eLearning)
This session is designed specifically for women business owners who already have a Google Business Profile* and want to maximize its impact. Learn how to stay visible in search results with easy monthly updates, request and respond to reviews like a pro, optimize off-page SEO, and build trust with Google and your audience. You’ll walk […]
Negocio de Cuidado Infantil: Creciendo a través del marketing (eLearning en español)
Únete a la experta invitada Catherine Cardosa para una sesión diseñada específicamente para proveedores de cuidado infantil, tanto nuevos como establecidos, que buscan hacer crecer su negocio mediante la implementación de principios y tácticas de marketing fundamentales. Catherine hablará sobre formas de aumentar tu matrícula y crear lealtad en los clientes a través del uso […]
Mastering the Art of Business Pitching: Engaging Clients and Investors (eLearning)
Learn the essential strategies to effectively present your business ideas to both customers and investors. Discover the nuanced differences and shared principles between pitching to clients and investors, empowering you to tailor your message for maximum impact in any scenario. Gain valuable insights, refine your communication skills, and elevate your ability to captivate and persuade […]
Marketing Made Simple: Website Development: DIY or Hire a Pro? (eLearning)
Thinking of creating a website for your business and wondering if you should do it yourself or hire a professional? Join Michelle Blais, owner of MB Graphic Design, to explore the pros and cons of both options. Michelle will also share tips on what to look for when hiring a professional or how to compare […]
Manage Your Marketing Strategies with Ease (eLearning)
Struggling to manage your business while also marketing it? In this course, you will learn how to apply the key element of marketing known as the 4Ps (Product, Price, Place, Promotion), ensuring a holistic approach to your marketing planning & strategy development. By examining these elements upfront, you’ll learn the importance of understanding your product/service, […]
LinkedIn Personal Branding (eLearning)
LinkedIn – the world’s largest professional network – is an incredibly powerful tool for networking and careerevelopment. During this workshop, Career Coach Anne Ryan will share how to showcase your personal brand on LinkedIn. Follow along and leave the session with an updated LinkedIn profile! Run time: 47 minutes eLearning:This session is part of WBDC’s […]
Intro to TikTok for Small Businesses (eLearning)
Ready to transform your business with TikTok? If yes, then this class is for you! In this electrifying class, we’ll teach you the ABCs of TikTok, how to go about creating eye-catching videos, how to use trends, TikTok Shop and more!Explore the potential to turn your TikTok presence into a revenue-generating machine for your small […]
Intro to Canva (eLearning)
Canva can be a powerful tool to design beautiful graphics and visuals for your business, and many features are free! Learn how to get started with this platform and how to create eye-catching visuals to elevate your business. Plus get all the latest updates as Canva offers new and improved functions! Run time: 41 minutes […]