Mastering the Art of Business Pitching: Engaging Clients and Investors (eLearning)

Learn the essential strategies to effectively present your business ideas to both customers and investors. Discover the nuanced differences and shared principles between pitching to clients and investors, empowering you to tailor your message for maximum impact in any scenario. Gain valuable insights, refine your communication skills, and elevate your ability to captivate and persuade […]

Marketing Fundamentals (7-part Series) Spring 2025 – APPLICATION

Course Overview Gain a comprehensive understanding of marketing and the tools to develop a strategic marketing plan. This interactive 7-session course is for business owners looking for instruction, support, and expert advice on marketing principles and the ability to put them into action. The course culminates with a peer-to-peer review session giving you access to […]

Marketing Made Simple: Intro to Using Canva

Course Description: Canva can be a powerful tool to design beautiful graphics and visuals for your business, and many features are free! Learn how to get started with this platform and how to create eye-catching visuals to elevate your business. Plus get all the latest updates as Canva offers new and improved functions! Instructor Bio: […]

Marketing Made Simple: Emails Sales Funnel

Description: Social media marketing may get all the buzz, but emailing your clients is still the best way to drive and close sales. Join Business Advisor Joy Braddock to learn how to create Lead Nurture and Sales Email Campaigns that work hand-in-hand to bring buyers through your door and turn them into customers. All you […]

Marketing Made Simple: Website Success 101

Course Description: Confused and frustrated with website creation?In the fog about what to write for your website?Annoyed with photos that don’t showcase your business?Stuck with an embarrassing website?Finally! A class that will help you “fill in the blanks” and get started in creating engaging words & imagery, IN A SNAP. Join WBDC’s Marketing Advisor, Joy […]

SEO Basics: How to Get Found on Google (eLearning)

Search Engine Optimization (SEO) is a mandatory marketing tactic if you want your website to be found on Google. SEO is complex and ever-changing, but you can easily understand the basics, and even a small amouint of SEO knowledge can make a big difference. Learn proven, repeatable best practices to help you drive target traffic […]

Promote & Prosper: Promote Your Business for Growth (eLearning)

Unlock the secrets to successful marketing promotions in this dynamic course designed for aspiring entrepreneurs that will drive sales. Meet WBDC’s Business Adviser, Joy Braddock, as she gives an overview ofthe powerful promotional strategies that includeemail marketing campaigns, content marketing, loyalty &refer-a-friend programs, community outreach and much morethat will help you elevate your brand and […]

ElevateHER Branding (eLearning)

“ElevateHER Branding – Strategies for Women on the Rise.” This class is tailored for startup female entrepreneurs ready to embark on a branding journey. Explore key facets of brand development, from defining your unique identity to seamless implementation and the art of evolving your brand while scaling. Don’t miss this opportunity to gain insights and […]

Negocio de Cuidado Infantil: Creciendo a través del marketing (eLearning en español)

Únete a la experta invitada Catherine Cardosa para una sesión diseñada específicamente para proveedores de cuidado infantil, tanto nuevos como establecidos, que buscan hacer crecer su negocio mediante la implementación de principios y tácticas de marketing fundamentales. Catherine hablará sobre formas de aumentar tu matrícula y crear lealtad en los clientes a través del uso […]

LinkedIn Personal Branding (eLearning)

LinkedIn – the world’s largest professional network – is an incredibly powerful tool for networking and careerevelopment. During this workshop, Career Coach Anne Ryan will share how to showcase your personal brand on LinkedIn. Follow along and leave the session with an updated LinkedIn profile! Run time: 47 minutes eLearning:This session is part of WBDC’s […]