Marketing Made Simple: Is your marketing strategy on track?
Course Description:Uncertain whether your marketing strategies are working? This course is designed for small businesses aiming to develop effective marketing strategies to grow sales and achieve results. You will explore essential concepts around how to grow your sales. Options discussed with include penetrating your existing market, developing new services or product lines to your current […]
Marketing Made Simple: Does your website need a makeover?
Course Description: Is your website working hard enough for your business? In this 1.5-hour interactive training, you’ll learn how to refresh and optimize your website to attract visitors, improve user experience, and align with your brand. We’ll cover essential design elements, SEO basics, and best practices for clear calls to action. Whether your website needs […]
Marketing Made Simple: Influencer & PR Strategies
Course description: What is influencer marketing? Influencer marketing is a strategy where brands collaborate with individuals who have a strong and engaged following—often on social media—to promote products, services, or messages to their audience, leveraging the influencer’s credibility and reach to build brand awareness and trust. Together with a solid PR (public relations) communication strategy, […]
Fundamentos del Negocio de Cuidado Infantil: Taller Practico de Marketing (3 Sesiones)
Únete a nosotros para un Taller Práctico de Marketing presencial en Waterbury! Este curso, impartido en español y compuesto por tres sesiones, está diseñado para potenciar tus habilidades de marketing y aumentar la visibilidad de tu programa de cuidado infantil, al mismo tiempo que incrementas las inscripciones. Ya sea que busques más niños ahora o […]
Marketing Made Simple: Power of the 4P’s; Improve your Marketing Efforts
Course description: Struggling to manage your business while also marketing it? In this course, you will learn how to apply the key element of marketing known as the 4Ps (Product, Price, Place, Promotion), ensuring a holistic approach to your marketing planning & strategy development. By examining these elements upfront, you’ll learn the importance of understanding […]
Marketing Made Simple: Ecommerce Skill Building
Ready to turn your website into a virtual cash register that never sleeps? In this fun and interactive class, we’ll take the mystery out of adding a shopping cart to your site! Learn how to set up, customize, and manage your online store so your customers can shop ‘til they drop (and you can make […]
Marketing Made Simple: How to market with the ChatGPT tool
Class Description:Discover how to use ChatGPT to enhance your marketing efforts and grow your small business! In this interactive one-hour class, you’ll learn practical ways to harness the power of this AI tool to streamline content creation, brainstorm marketing ideas, and engage with your audience more effectively. We’ll cover real-world examples, tips for optimizing prompts, […]
Mastering the Art of Business Pitching: Engaging Clients and Investors (eLearning)
Learn the essential strategies to effectively present your business ideas to both customers and investors. Discover the nuanced differences and shared principles between pitching to clients and investors, empowering you to tailor your message for maximum impact in any scenario. Gain valuable insights, refine your communication skills, and elevate your ability to captivate and persuade […]
Marketing Fundamentals (7-part Series) Spring 2025 – APPLICATION
Course Overview Gain a comprehensive understanding of marketing and the tools to develop a strategic marketing plan. This interactive 7-session course is for business owners looking for instruction, support, and expert advice on marketing principles and the ability to put them into action. The course culminates with a peer-to-peer review session giving you access to […]
Marketing Made Simple: Intro to Using Canva
Course Description: Canva can be a powerful tool to design beautiful graphics and visuals for your business, and many features are free! Learn how to get started with this platform and how to create eye-catching visuals to elevate your business. Plus get all the latest updates as Canva offers new and improved functions! Instructor Bio: […]