Elevate Your Branding (eLearning)
“ElevateHER Branding – Strategies for Women on the Rise.” This class is tailored for startup female entrepreneurs ready to embark on a branding journey. Explore key facets of brand development, from defining your unique identity to seamless implementation and the art of evolving your brand while scaling. Don’t miss this opportunity to gain insights and […]
Building an Effective Website (eLearning)
What has your website done for you lately? A website is more than pretty design and branding. It should clearly explain the value of your business, generate customer leads and make you money. WBDC Business Advisor Joy Braddock takes you through a step-by-step framework to help you build a SIMPLE but highly EFFECTIVE website. Learn […]
Child Care Business Essentials – Boosting Enrollment through Community Engagement (eLearning)
Do you want to increase your enrollment and be sure you remain full going forward? Want to learn how engaging with your community can impact enrollment? Join Linda Fecteau to discuss ways to engage with your community, boost enrollment, and ensure sustainability. Participants of this classwill walk away with at least ten ideas to engage […]
Digital Marketing Strategies that Will Launch Your Brand (eLearning)
Digital marketing and social media are common terms that are widely used. Many businesses are looking at ways to implement and adopt digital marketing and social media – and feel they are “must dos” for success. However, for small businesses what is the value of digital marketing and social media? What is the right mix […]
Finding Your Customers (eLearning)
Does your marketing strategy feel like you’re just throwing spaghetti at a wall to see what sticks? The best way to see results from your marketing efforts is to create a plan. Join Johanna Bloom, WBDC’s Marketing Business Advisor, to learn how to reach your customers more effectively. She will guide you on defining your […]
Etsy or Shopify: Which One is Right for Your Business? (eLearning)
Etsy or Shopify – Which One Is Right for Me? Whether you are newly formed or an established business, your company can thrive on either platform. Join Debra Lutsky, founder of Digital Retail Partners to provide insight into the world of eCommerce and whether Shopify or Etsy are right for you. What You’ll Learn: • […]
B2B Marketing – Reaching and Connecting with Business Clients (eLearning)
Business-to-business marketing is different than direct-to-consumer marketing – business clients speak a different language than consumers, and are found in different places. While you might have luck with Instagram and email for selling products and services directly to consumers, you would be better served using LinkedIn and local networking events to make inroads with business […]