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eLearning Library: Established Entrepreneurs

eLearning Library: Established Entrepreneurs

Many On-Demand Learning Options for You

WBDC eLearning Classroom for
Established Entrepreneurs

Established Entrenpreneurs

Resources on a range of topics for established businesses to support their growth.



COVID Mandates: What They Mean for Your Business

Are you considering a mask or vaccine mandate for your business? Wondering about what happens when an employee or customer refuses to comply?  Learn tips for implementing mandates and handling any human resources issues that result. You’ll receive expert advice and guidance from a seasoned HR professional.
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Building Your B.A.I.L. Team - I is for Insurer

Insurance protects your most valuable asset . . . you! Everyone believes the bad things happen to other people but, as a business owner, you have to plan for the things that no one wants to think about. 
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Building Your B.A.I.L. Team - L is for Lawyer

Lawyers/Legal Experts provide vital assistance in almost every aspect of your business – including regulatory compliance, contracts and trademark advice, plus formal business incorporation and risk assessment.
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Business Strategy Refinement

Examine the motivations and aspirations that drive strategy for small business owners.
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Cyber Security

Think your business is too small to be concerned about cyber security? Think again! Typically, we only hear about data breaches at huge corporations, but the truth is most businesses that are hacked are small. Find out how you can tell if your business is vulnerable and get tips on how to make it more secure.
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Effective Delegation

This session covers ways to communicate expectation, engage your staff for growth, and tools for taking action for a more effective team. Invest time to consider how you and your team can work together to build professional and company impact.
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How CT's New Cyber Law Affects Your Business

Learn how Connecticut’s new cyber security law, issued October 1, 2021, affects your business. 
The new law affects individual or sole proprietorships, partnerships, firms, corporations, trusts, limited liability companies, limited liability partnerships, joint stock companies, and joint ventures. This webinar is especially relevant for businesses that collect sensitive and personal information from their employees and clients.
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Thinking Globally, Contracting Locally

Explore how you can position your company for business-to-government contracts. This session will cover searching for opportunities, strategy for pursuing the right projects, and best practices for the process of contract success. Invest time to consider how you and your team might build your client portfolio to include local government and the role it has in your business development. 
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Building Your B.A.I.L. Team - A is for Accountant

Accountants evaluate your financial statements and tax position to help further your company’s progress towards its goals. Explore how you can implement accounting practices for your business. This session will cover ways to build a relationship with your accounting professionals, provide the accountant’s view on working with your business, and engage tools for you to take action on improving your business story by the numbers
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Building Your B.A.I.L. Team - B is for Banker

Bankers supply cash management, merchant processing, and other valuable services — not just someone you talk to when you need financing. Explore how you can implement best banking practices for your business.
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Discovering Capital for Your Small Business

Learn about opportunities for attaining the funds you need for your business.  Gain an understanding of traditional and non-traditional lenders, alternative loan sources, and the requirements you need to qualify. 
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Helpful Tips in Preparing Your Business Taxes

Learn some quick tips to help you prepare and stay on top of the paperwork that comes in fast and furious in the early part of the year.
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Know Your Numbers

Learn common types and important considerations for financing a new business. This series of short videos, averaging five to 10 minutes each, covers topics such as Financing Options and Preparation, Accounting Applications, Revenue Models, Calculating Costs, Pricing and Profitability, Personal Credit, and QuickBooks Basics. Check back regularly for new additions.
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Money Tips to Help Women Thrive

The “M” word doesn’t have to raise fears every time you hear it. While you may feel you have a good grasp on the basics, more refined skills are helpful in learning to build a secure financial future. Join us for an interactive discussion and leave with an action plan that will help guide your financial future.
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PPP Forgiveness

Learn what you need to know about which forms to use when applying for PPP Forgiveness.
Recorded 12.02.21
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The ABC's of SEO

Learn about SEO, Keywords, SEO Ranking Factors, Google and Analytics and Google My Business.
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Branding for Your Small Business

Take a close look at what branding means for small businesses and how you can create a brand strategy that will set you apart from the competition.
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Branding, Logos, and Taglines

As a small business owner, having a unique brand that differentiates you from your competition is very important, but how do you develop yours into one that tells the story of your company?  Learn the difference between a logo and a brand, and how taglines can help you communicate your promise to your customers.
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How PR Can Help Your Business

Do you understand the difference between public relations, marketing, and advertising? Wonder how you can use public relations to grow your small business?
Join us to learn exactly what public relations is and how it can help your business.
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Website Development: DIY or Hire a Pro?

Thinking of creating a website for your business and wondering if you should do it yourself or hire a professional? Explore the pros and cons of both options.
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What’s next?
Meet with a WBDC Advisor