Designed for aspiring entrepreneurs and early stage start-up businesses, this quick module delves into the top three considerations to evaluate as you set about determining your legal business structure.  Learn about the differences between a sole proprietorship, partnership, and corporation, and decide which is the best fit. 
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Explore business Plan writing and the benefits of having a business plan. 
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Refine your ideas for side projects and passions, explore how to monetize these ventures and grow passion to profit and professional aims.
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Starting a business involves planning, making key financial decisions, and completing a series of legal activities. Join WBDC and the SBA as we discuss how to get your business started in 10 Steps.
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Have you ever thought about turning your hobby into a business, but have come up with all the reasons why it wouldn’t work? With a little business education, the question, instead, becomes, why wouldn’t it work? Join WBDC and the SBA to learn how you CAN turn a hobby you love into a business.
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Looking to start a cottage business, food truck, restaurant, brewery, catering or other retail food business but don’t know where to start? Learn what you will need to have a successful food business. Start here to learn the basics on becoming a food entrepreneur.Sign-up >>

Have you been approached about buying someone’s business? Considering purchasing a franchise? Exploring shifting from the role of employee to the role of owner?
This workshop is geared towards evaluating whether these opportunities are a good match and what considerations can help you gain confidence in your decisions.
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Learn how to turn vague goals into actionable ones by making them SMART. SMART is an acronym that stands for Specific, Measurable, Achievable, Realistic, and Time-bound.
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Learn why you need to have a Banker, Accountant, Insurer, and Legal team to help support you and your small business.
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Early-stage companies to occasionally need capital assistance to stay afloat and finance their day-to-day operations. Despite this, many small businesses and startups find it difficult to get access to capital.
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Explore personal credit scores and the steps you can take to get your financial house in order. Whether you’re starting a business or already operating one, this session will help you understand the effects of personal finances on business finances, and give you practical tips for improving your credit score. 
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Explore personal credit scores and the steps you can take to get your financial house in order. Whether you’re starting a business or already operating one, this session will help you understand the effects of personal finances on business finances and give you practical tips for improving your credit score
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Session 1 – Your relationship with Money- Budgeting
Examine how your thinking about money affects your relationship with money. Learn to set a budget that works for you!
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Session 2 – Understanding Credit reports & scores
Credit score, debt and risk management
Learn how these topics connect and what you need to do to improve your finances.
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The basics that every small business owner should know when it comes to personal and business finances, presented by WBDC Business Advisors. 
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It costs money to start a business. Funding your business is one of the first — and most important — financial choices most business owners make. How you choose to fund your business could affect how you structure and run your business. 
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Does your website really reflect who you are and what you do? Is it communicating the right message? Take advantage of this discussion led by Michelle Blais to learn how your website can help you grow your business.
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Learn from a marketing strategy expert, certified copywriter, and content creator 21 easy and different types of content you can create to reach the right clients for your business.
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Learn how to do a simple competitive analysis so you can stand out from the crowd.
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Learn how to reach your customers more effectively. Guidance on defining your target market, identifying your ideal client, and building marketing and segmentation strategies to attract and retain these customers.
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Whether you are newly formed or an established business, your company can thrive on either platform. Gain insight into the world of eCommerce and whether Shopify or Etsy are right for you.
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Communicating your product or service is a key skill for every entrepreneur. You have to be able to talk about what you do or sell, concisely, clearly, and with confidence to capture the attention and interest of potential buyers or recommenders.
This one-hour session will cover best practices and techniques for pitching.
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Google Business is an underrated and important marketing tool! It is free and easy to set up and manage.  Learn the easy steop to set up your Google Business Lising.
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This session will provide an overview of what Intagram reels are and how you can use them as a marketing tool to promote your business.
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Think your business is too small to be concerned about cyber security? Think again! Typically, we only hear about data breaches at huge corporations, but the truth is most businesses that are hacked are small. Find out how you can tell if your business is vulnerable and get tips on how to make it more secure.
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Learn how Connecticut’s new cyber security law, issued October 1, 2021, affects your business. 
The new law affects individual or sole proprietorships, partnerships, firms, corporations, trusts, limited liability companies, limited liability partnerships, joint stock companies, and joint ventures. This webinar is especially relevant for businesses that collect sensitive and personal information from their employees and clients.
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Learn how to take the first step in managing your personal and business receipts, and get ready for tax season by organizing your receipts for yourself or your bookkeeper.  Explore tools and applications to effectively capture your receipts and other important financial documents.
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Learn how to fill in an existing Excel workbook, create a table, create basic formulas, adjust worksheet formatting, using forms and more. NOTE: this class is for beginners not very familiar with Excel.
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An important session on cybersecurity best practices.  Learn how to authenticate the website you are on and send your information securely; get tips for better password management; and how to download and save documents safely on public computers.
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Have you ever struggled with using Adobe Acrobat, saving documents to PDF, combining multiple documents into one PDF, or signing documents? Or perhaps you need a refresher on how to attach those documents to an email.  Then join us for this session to go over all these features, ask your questions, and walk away feeling more confident about how you engage in business.
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